Dog Day Care Manual

Launch your dream doggy daycare the right way with expert guidance from somebody whose already done it.

Starting a doggy daycare can feel overwhelming – there’s so much to think about before you even open your doors. From licensing laws and insurance to dog ratios, safety, neighbours, noise, pricing, and managing clients – it’s easy to miss something important. The manual comes complete with 6 interactive forms – everything you need to get your doggy day care up and running.

That’s where the Pawprint Manual comes in. It’s the guide I wish I’d had when I started. Real advice, real numbers and lessons learned the hard way – all written in plain English to help you avoid the common pitfalls and start strong.

Each section ends with action points, templates and real stories from Laura’s journey so you can move forward with confidence.

Whether you’re just beginning or looking to expand what you already do, this manual will show you exactly how to build a safe, compliant, and profitable business that you’ll love running every day.

Here's everything you’ll learn inside

A complete roadmap to launching, running and scaling your own dog-care business

The Pawprint Manual  – this isn’t a fluffy ‘e-book’, it’s a full step-by-system, from licences and insurance to branding, pricing and customer management. Every chapter takes you closer to running your own profitable, professional doggy business.

Getting Started

Register your business, secure licences and meet legal requirements with confidence.

Building Your Brand

Create a name, story and identity customers will remember and trust.

Setting Up
Operations

Dog proof your space, design your routines and systems to run smoothly everyday.

Daily
Life

Master schedules, dog ratios and communication with customers.

Trouble-
shooting

Solve the common issues that trip up new businesses before they even start

Growth &
Success

Raise your rates, scale and hire with confidence.

Business
Contracts

Your dogument took kit to operating professionally and legally.

Why it’s worth it...

Don’t waste months guessing, learn directly from someone whose already done it successfully.

The Pawprint Manual doesn’t just tell you what to do – it explains, based on real situations, real dogs and real business experience.

You’ll learn how to:

Golden Retriever

Who it’s for...

You could spend months researching, guessing, and hoping you’re doing things right  – or you can learn from someone who’s already done it.

The Pawprint Manual doesn’t just tell you what to do –  it explains why, based on real situations, real dogs, and real business experience.

The Pawprint Manual is perfect for:

This isn’t written by a consultant or a franchise company – it’s written by Laura,  someone who started with one dog, made every mistake possible, and learned how to do it better.

It’s straightforward, supportive and honest – the kind of advice you’d get from a friend who’s been there, not a faceless textbook.

Frequently Asked Questions...

Who is the Pawprint Manual for?

The manual is designed for anyone thinking about starting or improving a doggy daycare business – whether you’re just beginning, already walking dogs and want to expand, or running a small setup from home and want to do things properly. It’s written in plain English, with real-world advice that applies across the UK.

£49.99 – less than a single days daycare income for most businesses. You’ll make it back within your first week of trading and the advice inside could save you thousands in lost revenue and avoidable mistakes.

 

You’ll learn everything you need to set up and run a doggy daycare safely, legally and profitably.

That includes licensing, insurance, daily routines, pricing, dealing with clients, managing groups of dogs and handling problems calmly and professionally. It also covers marketing and growth – so you can attract more clients and keep them coming back.

Not at all. The Pawprint Manual is written for complete beginners as well as people already working with dogs. Every section is clear and practical, with checklists and examples that make it easy to follow, even if you’ve never run a business before.

Yes – the manual is written with UK regulations in mind. It explains what’s legally required under the Animal Activities Licensing Regulations and gives guidance on insurance, council expectations, and everyday operations relevant to running a licensed daycare in the UK.

Because this isn’t guesswork or generic advice. It’s real experience from someone who’s done it all before. The manual pulls together everything you need in one place, saving you hours of searching, confusion, and costly mistakes. It’s like having a mentor beside you from your first idea to your first full day of dogs.

Yes – absolutely. When you buy the Pawprint Manual, you get lifetime access to all future updates and new editions as the industry evolves. As regulations, licensing standards and best practices change, you’ll always have the most up-to-date information at no extra cost.

It’s a digital downloadable and interactive PDF with some editable elements, you’ll receive the link instantly after purchase so you can start planning your dream business straight away.